The Coldwell Banker Commercial brand’s award-winning learning center, Commercial University™, is providing all the content and learning opportunities at Global Conference. The curated learning sessions have been designed with you in mind to bring you the most relevant content to propel your business results to a whole new level. Whether you are new to the business or a seasoned veteran, we have a course for you.
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For Beginners

Alex Manich, Buildout

For beginners take this opportunity to learn about how Buildout will help you win business and showcase listings with ease.  All marketing materials are populated automatically at the same time, which maintains brand consistency and creates professional, high-quality marketing materials with a clean, fresh look designed specifically for Coldwell Banker Commercial.


For the Experienced User

Alex Manich, Buildout

For experienced Users learn the new features and best practices.

CBC Visual Storytelling

Darren Hoffman,

Coldwell Banker Real Estate LLC,

Matthew Schweikert,

Coldwell Banker Real Estate LLC, 

Robin Hendrix,

Coldwell Banker Commercial

Join us for an interactive journey that will explore the future of the CBC corporate image. Some of the world’s largest and best-known businesses are easily identified because of their branding. See visual explorations and share feedback on logos, marketing materials, and office signage that may shape the future of the CBC brand story.

dash Training

Angie Stamatis, Realogy

dash Listings & People Management: This session will focus on adding commercial listings including properties for sale or lease.  It will also cover how to add and update office staff and commercial agents into the People module.

Double Your Income

Bill Ukropina, Coldwell Banker Commercial NRT

Would you like to double your income?  Do you want customers to be loyal to you forever?  In this session, top producer Bill Ukropina shares practical strategies that you can put to work immediately, to see your business take off. 

How to Build a Great Team

Travis Carson, Market Force

Structure team responsibility, what makes a great team, how to identify the skills you need on a team, dynamics of a team.

How to Move a Call Forward

John Klymshyn, The Business Generator

In a conversational and lively approach, Klymshyn offers:

  • Selling from a position of power

  • Creating a frictionless experience

  • The Decision Funnel™

  • Moving Conversations Forward™

  • The Negotiation

  • Winning the Large Deal

  • The Power of Language

Mastermind - Creating Memorable Experiences

Dan Spiegel, Coldwell Banker Commercial LLC

Relationships are an important aspect of our business.  During this mastermind we will share best practices on how we foster these relationships and create memorable experiences. 

Mastermind -

Market Research

Moderator: Jane Thorn Lesson, Coldwell Banker Commercial
Research Analyst 

Understanding our market is essential to the success of our business. Join us for this invigorating mastermind to discuss key tools and resources necessary to understand your market.. 

Opportunity Zones

Michael Haun JD,  Partner, Paul Hastings LLP

This session will review tax implications of opportunity zones and what to expect in the coming months.

Strategies for Successful Property Management

Brian Lozell, IREM

Are you interested in learning more about property management best practices? Join us for an engaging session that will cover how to:

  • Identify key strategies for successful property management

  • Develop solution-orientated strategies for managing staff and tenant relationships• 

  • Utilize issue resolution and decision making skills to meet the owner’s goals and objectives

Residential to Commercial Referral


Tom Hershey, Coldwell Banker Commercial National Director of Business Development

Looking to increase your income?  This session will cover how we can create more opportunities for referral income through partnerships with residential practitioners.

Social Media 101

Moderator: Christian Montiel, Coldwell Banker Real Estate LLC

Social media is more than just double tapping an image or retweeting a photo. In this session, you will hear how best to connect with your audience to build your brand, increase sales, and drive website traffic. Plus, learn best practices on how to optimize your presence on LinkedIn, Twitter, Facebook and more! 

Speed Networking

Moderator:        Matt Kornfeind, Coldwell Banker Commercial National Director of Business Development

Join us for an opportunity to network with with your peers to discuss your market, specialty, and best practices on what has made you successful.

The Element of Building Trust

Travis Carson, Market Force

The Elements of Building Trust

  • Discussing with attendees the importance of building trust, and how to distinguish its two concerns of Competence and Sincerity. 

  • Includes table time on identifying key relationships and whether their primary trust concern is Competence or Sincerity, as well as how to treat someone depending on their primary trust concern. 

The New Commercial University

BonnieSue Lovelace, Realogy
Christina Carlino,

Coldwell Banker Commercial

Navigate through our new Commercial University.

© 2019 Coldwell Banker Commercial® and the Coldwell Banker Commercial Logo are registered service marks owned by Coldwell Banker Real Estate LLC . Coldwell Banker LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each franchise is independently owned and operated. Any services or products provided by independently owned and operated franchisees are not provided by, affiliated with or related to Coldwell Banker Real Estate LLC, Coldwell Banker LLC, dba Coldwell Banker Commercial Affiliates nor any of its affiliated companies.